Alpha started Money Made Simple to help women understand money – both how to better manage their mindset, and the mechanics of money. She now works with women business owners to connect their business and personal cashflow (the actual money flowing in and out, not the accounting term), with mindset being an essential part as well. As an ex-tax accountant with over 25 years’ experience in the finance and consulting industries, Alpha realised her passion for helping women build financial confidence and wealth to match the lifestyle they actually want.

As a speaker and consultant, Alpha demystifies the terminology and helps women understand money in a way that is simple and actually fun (yes, learning about money can be fun!). Shifting mindset blocks in a way that actually is sustainable is also what Alpha focuses on.